3. Compelling Vision and Strategy
While an organization’s mission rarely changes, your vision must be crisp, current, and compelling. People will invest their resources in organizations that have big ideas and strategies to accomplish them. Our team can help you with the following:
- Create a compelling mission statement that provides clarity and purpose
- Develop a vision statement that compels people to join and help
- Identify your core values and develop a strategy to communicate them internally and externally
- Develop your unique brand promise and/or unique selling proposition (USP)
- Document your key strategic approaches and highlight them to your funding sources
- Create a one-page strategic plan that clearly communicates your strategy